2026-06-02 07:23:29lisa:
SD C04 Hot Cross Bun activity: remove duplicate persona block from Step 1
The previous commit added a new Step 2 with persona/design-decisions
content, but the SAME content was still sitting at the end of Step 1
(it had survived the earlier trim). Step 1 now ends cleanly at the
Source line as intended; only Step 2 carries the persona block, with
the correct 'come back in Step 5' reference.
Co-Authored-By: Claude Opus 4.7 (1M context) <noreply@anthropic.com>
sd/C04/Activity - Hot Cross Bun Matrix.md ..
@@ 39,17 39,6 @@
*Source: [CHOICE Hot Cross Buns review and compare](https://www.choice.com.au/food-and-drink/bread-cereal-and-grains/bread/review-and-compare/hot-cross-buns), last updated 20 March 2025. Card layout, data and product photography reproduced from CHOICE for educational analysis.*
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Before you taste anything, notice what's already obvious: **these aren't the same product**. One is chocolate, one is traditional fruit. One is **$0.73 per bun**, the other **$1.38** — nearly double. CHOICE's Expert Rating crowns Woolies Chocolate (95) over Coles Fruit (85). But that ranking came out of *CHOICE's* matrix for *CHOICE's* view of "best hot cross bun" — and your persona is not CHOICE.
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Criteria come **first**, never invented afterwards to crown the bun you happened to like. Working from the [seven design decisions](/sd/C04/Designing%20an%20Evaluation%20Matrix), agree on:
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- **Who you're recommending for** — the persona drives everything. *"Best bun for a family's traditional Easter breakfast"* and *"best bun for the kids' lunchbox snack"* will not pick the same winner.
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- **Your criteria** — the handful that decide it for that person. Watch out: some criteria (like *"traditional fruit & spice flavour"*) really only apply to one of these two buns. Decide upfront whether you score that as 0–1 for the chocolate bun, or exclude it because your persona doesn't demand it.
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- **How each is measured** — blind panel rating for the eating qualities. The CHOICE data above is legitimate input for *value*, *price*, and a *sanity check* on toasted/fresh.
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- **Weights, justified** — where your point of view lives.
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- **A scale** (use 0–5).
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- **What you deliberately exclude, and why** — *flag these now; they come back in Step 4.*
